Syndicated Content and SEO

Content syndication has gotten a bit of a weird reputation for SEO in the past few years. Some people swear by it, while others avoid it like the plague. The truth is that it works in many situations, but you have to take the right the approach. It can also become detrimental if not approached right.

So, what exactly is content syndication?… Read the rest

The Advent of Frictionless Cloud Computing

The end goal of the modern cloud is frictionless cloud computing. Frictionless cloud computing is platform agnostic, mobile friendly, and transparent. Recent developments in technology, evolution of developmental philosophies, and the proliferation of low-cost, high-performance devices have brought it within reach. This combination of factors will enable the cloud to transcend the current limitations of curreny monolithic cloud offerings which exists today.… Read the rest

Big Information Architecture and User Experience

With the migration of traditional SaaS apps to microservices, information architecture has gotten more and more relevant for good design. Information architecture is the design of information to enhance accessibility and organization. It’s the point where design meets workflow efficiency.

There is a bit of a split between big IA and little IA. Big IA affects every part of the design process to optimize workflow and information efficiency.… Read the rest

Avoiding Technical Debt

Technical Debt describes the result from the selection of a solution because it is easier at the time of implementation at the expense of the cost of doing it right down the line. This term was traditionally used in software engineering, but has jumped to many other industries. Virtually every modern solution involves a technical element (or elements), so it’s easy for a cheaper choice to end up costing more long term.… Read the rest

Writing Evergreen Content

What makes a classic timeless while another about the same topic from the same year is relegated to the past? Certain language and concepts date material, while others don’t. Talking about your Blockbuster card is going to make you sound old, but writing about why Blockbuster made the market what it was won’t. Evergreen content is content which doesn’t age (or, more realistically, lasts a really long time before it’s obsolete).… Read the rest

The Diary of a Social Media Ghost

My parents tended to be late adopters, so when everyone else was on the newest technology, I was a generation or two behind. When DVDs came out, I got a VHS player (finally). When MP3 players came out, I got a Walkman. I never really got the appeal of a lot of the “internet stuff” like MySpace because it took literally minutes to access with the 28.8K dialup we had in the age of cable.… Read the rest